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Spider-Man: Brand New Day Beats GTA 6 Record After Trailer Pulls 718 Million Views in 24 Hours

The trailer surpassed Grand Theft Auto VI's 475 million views and Deadpool & Wolverine's 373 million, setting a new global 24-hour record with 718.6 million views, WaveMetrix said.

  • On Wednesday, Sony said the Spider-Man: Brand New Day trailer reached 718.6 million views in its first 24 hours, citing WaveMetrix.
  • Tom Holland returns as Peter Parker in the July 31 film directed by Destin Daniel Cretton, with a script by Chris McKenna and Erik Sommers and a cast including Zendaya, Mark Ruffalo and Sadie Sink.
  • Amid a high-stakes trailer race, the clip eclipsed rivals by surpassing Deadpool & Wolverine's 373 million and Grand Theft Auto VI's 475 million 24-hour benchmarks within eight hours.
  • Industry totals show different ways to measure trailer reach, with Spider-Man: No Way Home's trailer hitting $1.9 billion globally and Avengers: Doomsday's trailers topping 1 billion cumulatively, suggesting strong box-office signals.
  • The teaser describes Peter as an adult who erased himself from loved ones, now facing a physical evolution and a new pattern of crimes four years after No Way Home.
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Times of India broke the news in India on Thursday, March 19, 2026.
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