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Southwest Airlines will start charging $35 for a checked bag tomorrow

  • Southwest Airlines announced that starting May 28, 2025, it will charge $35 for a first checked bag on new bookings, ending free checked bags for most customers.
  • The policy change, revealed in March and driven by pressure from activist investor Elliott Investment Management, aims to improve Southwest's profitability amid recent struggles.
  • Along with bag fees, Southwest will introduce basic economy fares with many restrictions, tighten rules on portable chargers due to lithium-ion battery fire risks, and fully end open seating by 2026.
  • The Southwest CEO emphasized that the company is implementing new strategies to restore its expected profitability and ensure long-term stability.
  • These measures are expected to boost revenue by about $1.5 billion annually and support long-term success, though some loyal customers retain free bags based on status or fare class.
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Telemundo 20 broke the news in on Monday, May 26, 2025.
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