Social networks: young people desert Facebook for Instagram and TikTok, WhatsApp is unanimous in families

Social networks shape the daily lives of French people, but their usage varies greatly according to age, according to a study carried out by the Flash Institute for Hostinger. Internet users evolve between hyper-connection,...

According to a survey conducted by Flashes for Hostinger, the use of Instagram, TikTok and Snapchat largely dominates among 18-24 year olds, while Facebook dominates among 35 year olds. A reversal of preferences by age If Facebook easily wins among 35 year olds (74%), it is only used by 22% of 18-24 year olds. On the other hand, Instagram imposes itself as a transgenerational leader: high adoption rate in all age groups (83% among 18-24 year old…