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Shangri-La launches new super luxury brand

Summary by TOPHOTELNEWS
Shangri-La Group has added a new ultra-luxury brand, Shangri-La Signatures, to its expanding portfolio. The brand has been launched in China, with the opening of The Silk Lakehouse, Shangri-La Hangzhou. Its intention is to add properties that have the feel of a refined private residence, and Shangri-La will partner with leading designers and local artisans to bring its vision to life. Guests can expect a range of experiences that will immerse th…
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TOPHOTELNEWS broke the news in on Friday, June 6, 2025.
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