AI Overviews Cutting Publisher Clickthrough Rates by 50%, New Report Finds
NEW YORK, JUL 30 – More than 80 media executives seek to enforce mandatory consent and attribution for AI training data to protect publishers and promote fair compensation, industry leaders said.
Summary by Press Gazette
3 Articles
3 Articles
AI Overviews cutting publisher clickthrough rates by 50%, new report finds
Publishers are seeing a per-query clickthrough rate loss of almost 50% when AI Overviews appears, according to a new study. The research, by SEO agency Authoritas, measures the impact of AI Overviews on UK publishers’ web traffic, assessing the clickthrough decline across both mobile and desktop. The findings have been submitted as part of a legal complaint to the UK’s competition watchdog Competition and Markets Authority (CMA) about the impact…
Coverage Details
Total News Sources3
Leaning Left0Leaning Right0Center2Last UpdatedBias Distribution100% Center
Bias Distribution
- 100% of the sources are Center
100% Center
C 100%
Factuality
To view factuality data please Upgrade to Premium