Secret Sales Snaps up Dutch Retailer V&D in Major European Expansion

Secret Sales snaps up Dutch retailer V&D in major European expansion

In an effort to increase its footprint in Europe, Secret Sales, a discount fashion and beauty marketplace, has acquired two Dutch brands. The contract with To Be Dressed and online department store V&D (Vroom & Dreesmann) is one of the company’s largest acquisitions to date. Secret Sales said it was “proud” to be a part […] The post Secret Sales snaps up Dutch retailer V&D in major European expansion appeared first on Apparel Resources.

Secret Sales to lead the revival of iconic Dutch brand Vroom & Dreesmann

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Secret Sales, Europe’s fastest-growing marketplace for off-price fashion and beauty, today announces the acquisition of V&D (Vroom & Dreesmann) and To Be Dressed, in a significant move that will strengthen the company’s presence in the Benelux region and accelerate its pan-European growth. The acquisition of…

Secret Sales acquires Dutch brands V&D and To Be Dressed

Secret Sales, Europe’s off-price marketplace for fashion and beauty, has acquired V&D (Vroom and Dreesmann) and To Be Dressed in a deal aimed at accelerating growth in the Benelux region. The move marks the return of one of the Netherlands’ “most recognisable” retail names. V&D, which was known for its department stores, will now relaunch as an off-price digital marketplace, powered by Secret Sales’ e-commerce infrastructure. According to Secret…

Secret Sales buys Dutch fashion names as it expands further across Europe - InternetRetailing

Secret Sales has bought two Dutch businesses, V&D (Vroom & Dreesmann) and To Be Dressed. The off-price fashion marketplace says the move will strengthen its presence in the Benelux region and accelerate its growth across Europe.  Its purchase of V&D, says Secret Sales, represents an opportunity to bring one of the Netherlands’ “most cherished brands” back to its one-time position as a Dutch retail destination. In recent years, owner Cool Investm…

Dutch iconic department store V&D reappears as British discount platform - RetailDetail EU

The British e-commerce player Secret Sales has acquired the iconic Dutch brand Vroom & Dreesmann (V&D) and the fashion platform To Be Dressed. The former department store chain V&D will become a digital fashion destination for bargain hunters. New outlet platform Secret Sales, which was acquired in 2020 by entrepreneurs Chris Griffin and Matt Purt, gains direct access to a stock of what they claim to be “billions of euros worth of products” from…