Roundtable Recap: How communicators navigate the trifecta of change, crisis and growth

Roundtable Recap: How communicators navigate the trifecta of change, crisis and growth

Communicators must continue to sharpen their ability to manage uncertainty, according to a recent roundtable of comms leaders.   Three forces loom large in business: change, crisis and growth. Each carries the potential to shape — or shake — a company’s future.   Yet, when communication leaders are left out of planning for these pivotal moments, the consequences ripple: trust erodes, compliance wavers and the culture suffers.  That was the messa…