Roblox’s AI Build Tool Wants to Make Game Development as Easy as Texting
The mobile-first tool uses Roblox AI models to generate gameplay, characters and sound, with public alpha testing set for age-verified users.
- On Wednesday, Roblox announced "Build," a mobile-first feature allowing users to generate playable games from simple text prompts directly within the Roblox mobile app.
- Roblox founder and CEO David Baszucki said the company is marking its 20-year anniversary by expanding AI-powered tools for developers of every level, aiming to remove limits on game creation.
- Initially, "Build" will enter public alpha in New Zealand on July 28 for age-verified users nine and older, utilizing proprietary and open-source AI models to handle gameplay mechanics and visual styles.
- To address low-quality AI content concerns, Roblox confirmed discovery systems will prioritize games by long-term player retention, stating, "Our discovery systems are designed to highlight games with long-term retention."
- Roblox plans to expand the feature to additional regions in the coming months, alongside a suite of agentic tools for professional creators including playtesting and analytics agents.
17 Articles
17 Articles
Roblox Create: AI Tool Lets Kids Build Games on Phones with Text Prompts
Roblox has introduced a new artificial intelligence system that allows users to create mobile games directly from their phones. The company announced the feature during its annual developers conference, positioning the tool as a way to lower barriers for aspiring creators who want to build experiences without access to a computer. The system, called Roblox Create, relies on a series of prompts that users type into a mobile interface. According t…
Roblox launches Build, a mobile tab that turns text prompts into playable games
Roblox announced Build on Wednesday, a new creation tab inside the Roblox mobile app that lets anyone turn a text prompt into a basic playable game without touching Roblox Studio or writing a line of code. A creator can describe something like a cozy forest adventure game with environmental obstacles, and Build will generate a […] This story continues at The Next Web
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