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Robert Kraft’s anti-hate group launching ad blitz against antisemitism on ‘Sunday Night Football’

Summary by Jewish Insider
New England Patriots owner Robert Kraft’s Foundation to Combat Antisemitism is rebranding under the name Blue Square Alliance Against Hate and launching a new advertisement focused on antisemitism that’s slated to debut on “Sunday Night Football” this weekend, Jewish Insider has learned. The rebranded group, whose blue square pins have become a ubiquitous symbol in the fight against antisemitism, is airing the “Sunday Night Football” ad as part …

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Jewish Insider broke the news in on Friday, October 10, 2025.
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