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Rivian to Lay Off More than 600 Employees

  • On October 23, 2025, Rivian Automotive plans to lay off more than 600 employees, a cut The Wall Street Journal said equals roughly 4% of the workforce.
  • Facing a tougher market, Rivian and other EV manufacturers operate amid changing regulations including the end of the $7,500 federal incentive, trimming staff to conserve cash while launching the R2 next year.
  • Earlier this year the company cut around 100 to 150 workers and Q3 2025 deliveries exceeded expectations, despite the forecasted 16% drop from last year.
  • A source told CNBC that details will be shared with employees Thursday, while Rivian declined to comment on which teams are affected and did not immediately respond to Reuters requests for comment.
  • Longer term, Rivian plans to produce 150,000 vehicles annually at its Normal, Illinois plant while facing profitability challenges from high costs and fierce competition from Tesla, Ford, and Chinese rivals.
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Rivian to lay off over 600 workers, WSJ reports

·New York, United States
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sherwood.news broke the news in on Thursday, October 23, 2025.
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