Richmond piemaker Joyebells files for bankruptcy ahead of lawsuit

Pie Company that appeared on ‘Shark Tank’ files for bankruptcy

The lender is now demanding a minimum of $344,500 be paid back – but Joyebells has one big problem –it’s broke

Richmond piemaker Joyebells files for bankruptcy ahead of lawsuit

RICHMOND, Va. -- Months after pitching famed investors Mark Cuban and Kevin OLeary on Shark Tank, a local pie company is now swimming in troubled waters on the legal front.Joyebells, known for its sweet potato, peach and pumpkin pies, was sued in recent weeks by its main lender for defaulting on a $350,000 loan. And the companys owners, wife-and-husband duo Joye D. Berry-Moore and Eric Moore, filed for bankruptcy just days before the banks lawsu…

Local piemaker Joyebells sued by its main lender, owners file bankruptcy - Richmond BizSense

Moore pitches Joyebells on “Shark Tank.” (Disney/Christopher Willard) Months after pitching famed investors Mark Cuban and Kevin O’Leary on “Shark Tank,” a local pie company is now swimming in troubled waters on the legal front. Joyebells, known for its sweet potato, peach and pumpkin pies, was sued in recent weeks by its main lender for defaulting on a $350,000 loan. And the company’s owners, wife-and-husband duo Joye D. Berry-Moore and Eric Mo…