Research: SE Asia smartphone market faces decline

Southeast Asian Smartphone Market Records First Decline Since 2023

Unflationary pressures weakening consumer demand, particularly in entry-level and mid-range segments.

Research: SE Asia smartphone market faces decline

Canalys’s (now part of Omdia) latest research reveals that Southeast Asia’s smartphone market declined by 3 per cent to 22.8 million shipments in Q1 2025, marking its first contraction after five consecutive quarters of annual growth. Source: Research: SE Asia smartphone market faces decline

Samsung regains top position in Southeast Asia’s smartphone market - TelecomLead

Southeast Asia’s smartphone market has declined by 3 percent to 22.8 million in Q1-2025, marking the first contraction in shipments after five consecutive quarters of growth, according to Canalys (now part of Omdia). Southeast Asia smartphone market Q1 2025 Samsung reclaimed the top position with a 19 percent market share, shipping 4.3 million units. Xiaomi achieved the only year-on-year growth among the top five, rising 4 percent to 4.0 million…