US EditionRed Lobster Crabfest Back After 4 Years — with $5 Martinis
- Red Lobster relaunched its annual Crabfest event on June 23, 2025, at nearly 600 locations across the U.S.
- This revival follows the company emerging from Chapter 11 bankruptcy in September 2024 due to financial losses linked to an expensive endless shrimp promotion.
- Crabfest now features five new crab-forward menu items including two seafood boils—Mariner's Boil with lobster, shrimp, and crab, and Sailor's Boil with shrimp and sausage—plus seasonal cocktails.
- New CEO Damola Adamolekun admitted in an October 2024 interview that the endless shrimp special was costly, while CMO Nichole Robillard called Crabfest the ultimate summer dining experience.
- The Crabfest relaunch aims to attract diners with fresh flavors and drinks through September 14, signaling Red Lobster’s strategy to regain market strength post-bankruptcy.
19 Articles
19 Articles
Detroit Free Press
Red Lobster introduces seafood boils as part of its Crabfest event: What to know
Red Lobster announced on June 23 it is bringing Crabfest back, which will include all-new seafood boils. Here's what you need to know.
Red Lobster hopes Crabfest can claw back diners this summer
Last summer was hardly a fun time for popular casual dining chain Red Lobster. In May 2024, the seafood chain filed for bankruptcy. The process saw stores close and resulted in new ownership and a new CEO by the time the company exited bankruptcy in September 2024. But this summer, Red Lobster is hoping things will be different. Instead of cost-cutting and restructuring to boost its bottom line, the chain hopes a handful of new menu items will b…
Red Lobster teases date for 'shell-shocking' dinner deal's return and new flavor
RED Lobster teased the return of a beloved offering earlier this month, and it’s officially arrived. The restaurant chain was cryptic about the details, but some longtime fans felt they knew what was happening. AlamyRed Lobster has dropped a new promotion for the summer (stock image)[/caption] Red Lobster Seafood Co.There are several new meal offerings to choose from[/caption] “The rumors might be true… but you’ll just have to wait and sea,” Red…
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