Quitting the Hockey World Cup in Protest

Aftonbladet

Left

Factuality

Ownership

Swedish AJ has sponsored the Ice Hockey World Championship for 37 years. When Russia is allowed to play the championship again, the company acts. – It feels sad to have to make this decision, says CEO Enock Johansson to TV4.

Expressen

Lean Right

Factuality

Ownership

For almost 40 years, AJ Products has sponsored the Hockey World Cup. But the Swedish company is now boycotting the championship. – It is a protest against Russia, says the company's CEO David Bray.

savonsanomat.fi – Savon Sanomat

kymensanomat.fi

View article

Reposted by

kymensanomat.fi

Factuality

Ownership

Swedish company AJ, which has sponsored the men's ice hockey world championship since 1989, has responded to Russia's return to the world championship by withdrawing its support from the tournament. The company has decided that its logo will be removed from all visible places at the world championship tournament to be played in Germany next spring.

resume.se

Factuality

Ownership

AJ Products has sponsored the Hockey World Cup for 37 years. But after Russia was welcomed back to the tournament, they chose to remove their logo. “We sponsor sports and the values behind it, so it doesn't feel right when Russia is involved after the invasion of Ukraine,” says AJ CEO Enock Johansson to TV4.

kampanje.com

Factuality

Ownership

Major sponsor AJ Products will no longer be associated with the Ice Hockey World Championship after it was decided that Russia would be allowed back in.

Nettavisen

Factuality

Ownership

The Swedish company is now boycotting the championship.