Adani Group's Deep-Seated Commitment to Rath Yatra: A Festival of Service
- The annual nine-day Rath Yatra of Lord Jagannath began on June 27, 2025, in Puri, Odisha, drawing large crowds of devotees to the festival.
- The event followed extensive security and organizational preparations, including deployment of experienced police and cutting-edge surveillance systems to ensure safety.
- Puri was fortified with about 10,000 security personnel, including National Security Guard snipers and over 250 AI-enabled CCTV cameras along key routes for real-time monitoring.
- From June 26 to July 8, the Adani Group implemented a seva initiative distributing nearly four million free meals and essential supplies to pilgrims and officials at the festival.
- The Rath Yatra’s expanding scale has attracted growing brand involvement focused on cultural engagement, while authorities prioritized crowd control and orderly darshan for devotees’ safety.
17 Articles
17 Articles
After Maha Kumbh Mela, Adani Group To Offer Seva At Puri Rath Yatra
Following its extensive, mostly volunteer-driven initiative to feed the masses during the Maha Kumbh Mela in Prayagraj earlier this year, the Adani Group has now shifted its focus to another of India's most revered religious festivals - the Rath Yatr
Adani Group launches massive 'seva campaign' for Puri Rath Yatra 2025, to serve 4 million free meals
The Adani Group is undertaking a comprehensive seva effort to support both pilgrims and frontline officials during the Rath Yatra from June 26 to July 8. Held annually at the Lord Jagannath Temple in Puri, the nine-day chariot procession draws millions of pilgrims from across the country and beyond.
Adani Group's Deep-Seated Commitment to Rath Yatra: A Festival of Service
Adani Group's Deep-Seated Commitment to Rath Yatra: A Festival of Service In a significant move to extend its corporate social responsibility, the Adani Group is actively participating in the Rath Yatra festival in Puri, Odisha. Known for drawing millions of devotees, the festival sees a robust effort from the group to ensure comfort and sustenance for pilgrims and officials.This initiative aligns with chairman Gautam Adani's philosophy, 'Seva H…
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