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Post Malone Debuts His New Fashion Label in Paris

Post Malone launched Austin Post with Western-inspired apparel blending Texas heritage and luxury, featuring a surprise horseback finale and collaborations with Lucchese Bootmaker.

Summary by WWD
Post Malone has a new cowboy-style fashion line, Austin Post, which he unveiled Sept. 1 with a runway show in Paris, complete with a horse.

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Accompanied by a horse, the American singer launched his Austin Post clothing line as a fanfare in Karl Lagerfeld's former mansion.

·Paris, France
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It is in the heart of the neoclassical architecture of the hotel Pozzo di Borgo, the former home of Karl Lagerfeld, that Post Malone signed his great beginning in fashion with a parade in his image. Through western silhouettes and an excentr scenography... Read more about Elle.fr

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GQ France broke the news in on Monday, September 1, 2025.
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