Playa Del Carmen Launches Global Tourism Strategy with Historic Investment

The City Council of Playa del Carmen will resume the edition of the Jazz Festival of the Riviera Maya, with the intention that it will take place next year, after the Tourist Promotion Council of Quintana Roo (CPTQ) eliminated it from its agency of activities. Interviewed after the press conference where the global plan of promotion for the destination was announced, Estefanía Hernández, secretary of Tourism, said that to hold a festival of heig…

Redacción / Grupo Cantón. Estefanía Mercado’s government presented an international campaign to position Playa del Carmen as a leading destination in luxury, sport and cultural tourism. Playa del Carmen, Quintana Roo, May 26, 2025.— Estefanía Mercado’s government promotes a new stage for tourism in Playa del Carmen [...] The post Playa del carmen launches global tourism strategy with historical investment appeared first on Quintana Roo Today.

PLAYA EL CARMEN, MX.— The government of Estefanía Mercado is promoting a new stage for tourism in Playa del Carmen with the launch of a comprehensive strategy of international tourism promotion, with a historical investment of 100 million pesos, which seeks to consolidate the destination as a world reference in luxury tourism, sport, romance [...] The post Government of Estefanía Market deepens strategy of tourism promotion to position Playa del…