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Petra's Link: Apple Draws Inspiration From Mexico on Its New #Shotoniphone Tape

Summary by elle.mx
The Lazo de Petra is Apple’s new short film completely recorded with iPhone 16 Pro. It is the third production that the company launches inspired in Mexico as part of its campaign #ShotOniPhone, after Hurricane Ramírez vs. La Piñata Enchilada y Luck, starring Iván Cornejo. This time, the brand bets on a modern western that merges video games, women’s empowerment and Mexican traditions, directed by filmmaker Gigi Saul Guerrero, who reconnected wi…
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The Lazo de Petra is Apple’s new short film completely recorded with iPhone 16 Pro. It is the third production that the company launches inspired in Mexico as part of its campaign #ShotOniPhone, after Hurricane Ramírez vs. La Piñata Enchilada y Luck, starring Iván Cornejo. This time, the brand bets on a modern western that merges video games, women’s empowerment and Mexican traditions, directed by filmmaker Gigi Saul Guerrero, who reconnected wi…

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elle.mx broke the news in on Friday, July 11, 2025.
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