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Perplexity’s Comet and the challenge of building an AI-first browser
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Perplexity’s Comet and the challenge of building an AI-first browser
In an era where Google Chrome commands over 65% of the browser market, the decision to launch a new browser might seem risky and, dare I say, even foolish. Yet in July 2025, Perplexity AI did exactly that with Comet, an AI-powered browser that promised to transform how we interact with the web. At the time of its launch, Perplexity’s blog announcement encouraged users to ask Comet about sensitive decisions like insurance and investment plans. I…
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