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Peppa Pig TV Character to Receive Life-Changing Diagnosis in Upcoming Season
Peppa Pig’s season 11 premiere reveals George’s moderate hearing loss and hearing aid fitting, supported by Hasbro and the National Deaf Children’s Society to raise awareness.
- On February 6, 2026, Hasbro announced that Peppa Pig's younger brother George will be revealed as moderately deaf in one ear on the season 11 premiere 'Hearing Test' airing in March.
- Seeking accuracy and representation, Hasbro enlisted the National Deaf Children's Society and Camilla Arnold, deaf executive producer and script consultant, to ensure tone and language accuracy, aiming for thoughtful representation.
- In the episode 'Hearing Test', Peppa's family discovers George has moderate hearing loss in one ear and he is fitted with a hearing aid; later, George explores new sounds and says Peppa's name for the first time, with Jodie Ounsley guest-voicing the audiologist.
- Health care providers welcomed the storyline and noted that Censuswide research for Hasbro found 98% of parents see positive impact, with 53% saying it boosts self-esteem and 47% reducing isolation.
- Although a hearing aid helps, George may still find it hard to hear in noisy places, and audiologists and school specialists recently checked its effectiveness during follow-ups.
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Total News Sources26
Leaning Left8Leaning Right1Center10Last UpdatedBias Distribution53% Center
Bias Distribution
- 53% of the sources are Center
53% Center
L 42%
C 53%
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