PAA voices strong opposition to WHT hike at FPCCI post-budget meeting – Pakistan Press Foundation (PPF)

PAA Urges Reversal of Unjustified WHT Hike at FPCCI Post-Budget Forum

A delegation from the Pakistan Advertisers Association (PAA) today represented the advertising and marketing communications sector at the Post-Budget Consultative Meeting on Tax Anomalies convened by the Federation of Pakistan Chambers of Commerce & Industry (FPCCI). At the forum, PAA voiced the industry’s collective concern over the recent increase in Withholding Tax (WHT) on specified services, including advertising, from 4% to 6%—a move they …

PAA voices strong opposition to WHT hike at FPCCI post-budget meeting – Pakistan Press Foundation (PPF)

Photo: Pakistan Advertisers Association (PAA) Logo On June 23, the Pakistan Advertisers Association (PAA) expressed strong opposition to the recent increase in Withholding Tax (WHT) announced in the federal budget for FY 2025-26, terming it unsustainable and calling for its immediate reversal. A PAA delegation representing the advertising and marketing communications sector participated in the Post-Budget Consultative Meeting on Tax Anomalies he…