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English Soccer Club Sorry for Launching 'United 93' Clothing Range Around 9/11 Anniversary
The club said it did not understand the historical context after fans criticized the two-piece range, which featured ‘United 93’ on the back.
English soccer club Oxford United apologized on Friday for releasing apparel with 'United 93' on the back, coinciding with the 25th anniversary of the 9/11 terror attacks.
The 'Campus Collection' was intended to reference Oxford United's 1893 founding year, but the branding unintentionally mirrored the call sign of the hijacked flight that crashed in Pennsylvania on September 11, 2001.
Fans criticized the error online immediately, prompting the club to remove the collection with immediate effect while critics questioned the lack of oversight regarding historical associations.
Oxford United said the range was released 'without understanding of the historical context and associations' and accepted full responsibility for failing to undertake proper due diligence before launch.
Currently 6th in the League One table, Oxford United faces a home game against Cambridge United tomorrow as they pursue a return to the Championship.