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OpenAI to Test Checkout Feature in ChatGPT, Eyes New Revenue Stream - Fintech Singapore

OpenAI is developing a built-in checkout system for ChatGPT that would allow users to complete purchases directly within the chatbot, a move aimed at expanding its revenue base through e-commerce, according to the Financial Times. The company has begun showcasing early prototypes of the feature to brands, working in collaboration with Shopify. Unlike the current model, where users are redirected to external sites, the new approach would enable e…
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If customers buy directly from ChatGPT in the future, this could become a problem for many online retailers, but also for large platforms and search engines. Because visibility, control and sales threaten to slip into a new dependency.read more on t3n.de

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SmartTravelNews broke the news in on Monday, July 21, 2025.
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