US Edition“Once a consumer has tasted a new product, only extreme measures can make them go back”
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“Once a consumer has tasted a new product, only extreme measures can make them go back”
Dr Gregory Offer is Professor of Electrochemical Engineering at Imperial College London. He is Director of the Vehicle Futures Hub at Imperial and interested in all technologies involved in accelerating [...] The post OPINION: “Once a consumer has tasted a new product, only extreme measures can make them go back” appeared first on Electric & Hybrid Vehicle Technology International.
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