I have followed with attention the movements of Nobu Hospitality in the Middle East over the past three years. Its expansion in Egypt, announced in collaboration with local promoter Sodic, is the clearest sign that the branded residences are looking for new horizons beyond the consolidated markets. With a deployment that encompasses restaurants, hotels and brand residences in three locations —Cairo and the North Coast — the group co-founded by R…
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I have followed with attention the movements of Nobu Hospitality in the Middle East over the past three years. Its expansion in Egypt, announced in collaboration with local promoter Sodic, is the clearest sign that the branded residences are looking for new horizons beyond the consolidated markets. With a deployment that encompasses restaurants, hotels and brand residences in three locations —Cairo and the North Coast — the group co-founded by R…