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Nissan Could Build Honda Pickup Trucks in the USA

CANTON, MISSISSIPPI, JUL 11 – Building Honda pickups at Nissan's underused Canton plant could boost output and profitability while helping Honda avoid tariffs, amid Nissan's $4.5 billion annual loss.

  • Nissan is discussing producing Honda-branded pickup trucks at its Canton, Mississippi plant as reported on July 11, 2025.
  • The talks follow the collapse of a planned Nissan-Honda merger earlier this year aimed at forming the world's third-largest automaker.
  • Nissan faces financial strain, including a $4.5 billion net loss for the fiscal year ending March and a $4.8 billion debt due this year, prompting cost cuts and factory closures.
  • Nissan's CEO Ivan Espinosa has announced a major cost-reduction strategy that involves shutting down seven factories and cutting the workforce by 15%, aiming to stabilize production and potentially supply Honda trucks in the U.S. market.
  • If implemented, this partnership could raise Nissan's underused factory output and help Honda expand U.S. production while maintaining their joint projects in electric vehicles.
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Nikkei broke the news in Japan on Friday, July 11, 2025.
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