Ubisoft and Tencent launch new subsidiary to supercharge Assassin's Creed, other franchises
- On March 27th, 2025, Ubisoft's Board of Directors approved a transaction with Tencent to form a new subsidiary focused on developing its largest franchises, leading to an 11% surge in Ubisoft's shares on Friday.
- Ubisoft, facing financial struggles and delays in key game releases, initiated a competitive selection process earlier in 2025 to address uncertainty surrounding its future and crystalize the value of its assets.
- The new subsidiary, headquartered in France and encompassing teams in Montreal, Barcelona, and Sofia, will focus on Assassin's Creed, Far Cry, and Tom Clancy's Rainbow Six, including back-catalog titles and future games.
- Tencent will invest €1.16 billion for an approximate 25% economic interest, valuing the new entity at around 4 billion euros, with Ubisoft retaining exclusive control, with Yves Guillemot, Ubisoft's CEO, describing the deal as "a foundational step in changing Ubisoft's operating model".
- The investment aims to strengthen Ubisoft's balance sheet, accelerate its transformation, and build "evergreen, multi-platform" game ecosystems with free-to-play touchpoints and greater social integration, while Tencent President Martin Lau expressed confidence in Ubisoft's creative vision and the potential to evolve franchises into long-term gaming platforms.
32 Articles
32 Articles
Assassin's Creed's Next Game Could Be Its Darkest Yet
UbisoftAssassin’s Creed Shadows is making one heck of an impression in its first few weeks. The game has reached more than three million players, according to Ubisoft, making it the second highest debut in the series. It’s managed to maintain a solid critical score among critics, and is absolutely stunning to boot.But already waiting in the shadowy wings is the immediate sequel to the newest Assassin’s Creed. Tenetively subtitled Assassin’s Cree…
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