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New Bankwest campaign lets customers consider life’s absurdities

Summary by Mumbrella
Bankwest has unveiled a new campaign that turns everyday life into a series of amusingly surreal events, encouraging people to stop worrying about their banking and start pondering life’s other curiosities.Developed by Bear Meets Eagle On Fire, the campaign comprises three TVCs that follow worry-free Bankwest customers, who now contemplate life’s peculiarities. These range from […]
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Mumbrella broke the news in on Sunday, February 8, 2026.
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