Netflix wants 50+ video podcasts ready for early next year as it looks to challenge YouTube
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4 Articles
Netflix wants 50+ video podcasts ready for early next year as it looks to challenge YouTube
Netflix's co-CEO Ted Sarandos wants to lure top podcasters from YouTube.Monica Schipper/WireImageNetflix is planning a major expansion into video podcasts in 2026 to challenge YouTube's dominance.The streamer has told potential partners it's looking to start with 50 to 75 licensed and original shows.Netflix's proposed terms could be a tough sell for some podcasters, insiders said.Netflix is ramping up the ambitions of a major video podcast push,…
According to a recent Bloomberg report, Netflix is eyeing the podcast market. The streaming service is reportedly planning a serious entry into the business and doesn't intend to limit itself to purely audio content. The focus is said to be on video podcasts, which would be exclusive original productions... Read the full article: Report: Netflix plans entry into the video podcast market You can support us with every purchase you make through Am…
Netflix is preparing for another programming experiment that could revolutionize the audio-video industry. The service is in talks with creators about producing exclusive original video podcasts, preparing a marketing campaign, and planning changes to the app to ensure the new format doesn't get lost in the crowd. This is a sign that the platform is treating podcasts not as a promotional supplement to films and TV series, but as a separate conte…
Netflix might make its own video podcasts
Emma Roth is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.Netflix’s video podcast ambitions may extend beyond its recent deal with Spotify. A new report from Bloomberg suggests Netflix is preparing to create original video podcasts exclusive to its streaming service as well.The streaming giant has reportedly contacted talent to create the new shows…
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