Netflix in Advanced Talks to Close Major Ad Deals

Netflix seems to be pricing in the potential for a major acquisition: BofA's Jessica Reif Ehrlich

Jessica Reif Ehrlich, BofA Securities senior U.S. media and entertainment analyst, joins 'Squawk Box' to discuss Netflix's quarterly earnings results, Q3 guidance, why she still likes the stock, and more.

Netflix To Stop Biannual Viewership Reports Amid Scrutiny

After four years of biannual viewership reports, Netflix is pulling back a bit on the transparency front.

Netflix gave an unusually candid reason for releasing less data

Netflix co-CEO Ted Sarandos is walking away from the company's practice of releasing viewer data twice a year.Kevin Dietsch/Getty ImagesWall Street is concerned that Netflix subscribers are spending less time with Netflix shows and movies.Netflix says investors shouldn't worry.But Netflix is also going to provide less viewership data than it has before. Will that please Wall Street?Wall Street worries that Netflix has a problem with engagement —…

Netflix to Stop Releasing Viewership Data Every 6 Months, Will Shift to Annual Reports

Netflix is discontinuing its biannual viewership data dump in favor of one annual report, the streamer revealed Thursday.

Netflix in Advanced Talks to Close Major Ad Deals

Netflix says it's in advanced talks to close upfront deals, and it's going to pull back on its bi-annual viewership reporting.

Netflix Revenue, Profit Grow Despite Concerns About Keeping Subscribers Hooked

The company said it would begin to release its viewership report annually, rather than twice a year.