Nestlé to spin off water business in attempt to fuel growth

Nestlé to spin off water brands into a standalone business

Nestlé's water brands will be separated into a standalone business as of January 1, 2025, the company announced this morning.

Nestlé to spin-off water division - RetailDetail EU

Nestlé is planning to put its water brands (such as Vittel, Perrier, San Pellegrino and Acqua Panna) into a separate company. This way, CEO Laurent Freixe hopes to create room for growth. Save and invest The multinational’s new strategic plan aims to deliver 2.7 billion euros in annual savings by 2027. At the same time, Nestlé wants to increase its marketing and advertising investments from 7.7 % of its total sales now to 9 % next year. The comp…

Nestlé to spin off water business in attempt to fuel growth

Nestlé is to separate its water and “premium beverages” activities into a global stand-alone business from the start of next year.