US EditionNational Advertising Division Refers Simpler Hair Color to the Federal Trade Commission for Failure to Respond to Compliance Inquiry
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National Advertising Division Refers Simpler Hair Color to the Federal Trade Commission for Failure to Respond to Compliance Inquiry
New York, NY – April 23, 2025 – BBB National Programs’ National Advertising Division has referred Simpler Hair Color Inc. to the Federal Trade Commission (FTC) for review and possible enforcement action. The referral stems from a National Advertising Division (NAD) Fast-Track SWIFT challenge brought by competitor Combe Incorporated for online advertising stating that Simpler Hair Color products are “Rated #1 Men’s Hair Color*” “*Based on Trustpi…
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