X to report first annual ad revenue growth since Musk's takeover, data shows
- Elon Musk-owned social media platform X is predicted to see its first year of advertising revenue growth since Musk's acquisition in 2022, according to data from Emarketer.
- In 2025, X's U.S. Ad revenue is expected to grow by 17.5% to $1.31 billion, and global ad sales are estimated to rise by 16.5% to $2.26 billion, as reported by Emarketer.
- Advertisers are returning to X as Musk advises President Donald Trump, according to Emarketer Principal Analyst Jasmine Enberg.
- Despite the growth, Emarketer does not expect X's advertising business to return to pre-Musk levels in the near future.
21 Articles
21 Articles
X to report first annual ad revenue growth since Musk's takeover, data shows
Elon Musk-owned social media platform X is poised for the company's first year of advertising revenue growth since its acquisition by the billionaire in 2022, data from research firm Emarketer showed on Wednesday.
A new analyst forecast says X's advertising revenue is on the upswing, driven partly by 'fear'
Elon Musk's unique government sway could be playing a role in X's ad growth, according to EMARKETER.Graeme Sloan for The Washington Post via Getty ImagesX will clock $1.3 billion in US ad revenue this year, per a new forecast from EMARKETER.The report said some of the growth is motivated by fear of Elon Musk and isn't sustainable.X's advertising tactics have garnered scrutiny from Democratic senators.Things seem to be looking up for the advertis…
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