US EditionEV Maker Mullen Automotive Rebrands To Bollinger Innovations - Mullen Automotive (NASDAQ:MULN)
OAK PARK, MICHIGAN, JUL 15 – Mullen Automotive's rebranding to Bollinger Innovations includes cutting $35 million in annual expenses and relocating commercial vehicle operations to Michigan to boost efficiency.
- On July 15, 2025, Mullen Automotive announced it is consolidating operations with Bollinger Motors and rebranding as Bollinger Innovations.
- This move follows Mullen acquiring a controlling interest in Bollinger and aims to streamline operations by merging sales, marketing, and service teams under one brand.
- The company is streamlining operations by relocating its commercial vehicle activities to Oak Park, Michigan, while retaining its headquarters in California and continuing to prioritize the Class 1, 3, and 4 electric vehicle markets.
- Since January 2025, Mullen has eliminated 155 jobs and lowered its yearly operating costs by more than $35 million to enhance financial efficiency, with its stock trading around 11 cents per share on July 15.
- Executives expect significant sales in the current quarter and state the consolidation will support growth and help the company become cash flow positive in a challenging environment.
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EV Maker Mullen Automotive Rebrands To Bollinger Innovations - Mullen Automotive (NASDAQ:MULN)
Mullen Automotive, Inc. (NASDAQ:MULN) shares moved lower on Tuesday after the electric vehicle maker announced a consolidation of its business and a forthcoming rebrand to streamline operations and improve financial efficiency. The company revealed plans to merge operations with its subsidiary Bollinger Motors, adopt a new corporate name, Bollinger Innovations, and update its NASDAQ ticker symbol prior to August 15, 2025. The restructuring invol…
Globe Newswire
Mullen Announces Name Change to Bollinger Innovations and Consolidation of Operations to Drive Efficiency
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Mullen Automotive to Merge with Bollinger Motors - Orange County Business Journal
Mullen Automotive Inc. is merging with its subsidiary business Bollinger Motors and will change its name to Bollinger Innovations by Aug. 15. The EV maker, currently based in Brea, will move the consolidated operations to Oak Park, Michigan, and said this will eliminate “redundancy while continuing focus on Class 1, 3 and 4 Commercial vehicle segments.” Chief Revenue Officer Jim Connelly said in a statement that the merger will allow the “un…
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