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Mr. Beast Says Watching His Super Bowl Commercial Could Make You a Millionaire

MrBeast gained full creative control for Salesforce's Super Bowl 60 ad, which teases viewers could win millions, reflecting a shift toward creator-driven brand storytelling.

Summary by Inc.
In collaboration with Salesforce, the YouTube star is bringing his next big idea to the game.

5 Articles

MrBeast will make the definitive leap from YouTube to traditional television with an advertisement during the next Super Bowl. The content creator, one of the most influential figures in the digital world, will star in a commercial during the NFL final on February 8, 2026, which will be broadcast in the United States by NBC from Levi's Stadium in Santa Clara, California. The ad will mark the debut of Jimmy Donaldson—the YouTuber's real name—on t…

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Adweek broke the news in on Friday, January 16, 2026.
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