Morrisons Taps Google's Gemini AI to Solve the Supermarket Scavenger Hunt

Morrisons Rolls Out AI Tool To Help Shoppers Locate Products In Store

Morrisons has introduced a generative AI-powered tool, backed by Google Cloud and Gemini, which helps shoppers find products in store as part of its ongoing digital overhaul. According to City AM, the feature allows users to type in queries for (more…) The post Morrisons Rolls Out AI Tool To Help Shoppers Locate Products In Store appeared first on KamCity.

Morrisons rolls out Google AI tool to help find products in store

Morrisons has introduced Google’s generative AI model Gemini across its app, allowing shoppers to pinpoint product locations in store. The new feature enables customers to search for items via the…

Morrisons launches AI tool to help shoppers find products

Morrisons has reportedly launched a generative AI search tool to help customers locate products in store, according to City AM.  Developed in-house using Google Cloud’s Vertex AI platform and Gemini large language models (LLMs), the feature already handles more than 50,000 daily searches during peak periods. This is said to allow shoppers to type queries such as “tahini” or “that tomato puree in a tube” and receive real-time aisle-level product …

Morrisons launches AI tool to help customers locate products in store - Retail Gazette

Morrisons has introduced Google’s generative AI tool Gemini to help customers locate products in store amid its ongoing digital transformation. The feature allows shoppers to search the items they are looking for and in turn, it will provide real-time locations of what aisle they can be found in, City AM reported. The tool has been trained to handle typos, brand references, and vague phrases to return the closest matches based on each store’s sp…

Morrisons taps Google's Gemini AI to solve the supermarket scavenger hunt

Morrisons has rolled out a generative AI-powered tool, backed by Google Cloud and Gemini, that helps customers find products in store, part of its ongoing digital revamp and data infrastructure overhaul, City AM can reveal. The feature allows users to type in queries for items, ranging from ‘tahini’ to ‘that tomato puree in a tube’, and returns real-time product locations down to aisle level. It has already processed more than 50,000 daily searc…