Power of Meat Analysis Marks 21st Anniversary at Annual Meat Conference

Power of Meat Analysis Marks 21st Anniversary at Annual Meat Conference

OXON HILL, Md. — Meat sales hit a new record high of $112 billion in 2025, with a volume increase (pounds sold) of 2% driven by Millennials and Gen Z according to the 21st annual Power of Meat report released at the Annual Meat Conference by the Meat Institute and FMI—The Food Industry Association. More than 98% of American households purchase meat (Circana), and 45% of shoppers are actively trying to prepare more meals containing meat or poultr…

Millennials, Gen Z drive meat sales to record $112 billion in 2025

Power of Meat report finds 77% of shoppers consider meat and poultry part of a healthy diet.