Meta’s investment in VR and smart glasses on track to top $100bn

Meta’s investment in VR and smart glasses on track to top $100bn

Tech group reveals it put $19.9bn into its Reality Labs division, which develops its smart glasses and headsets, last year

Meta is set to top $100 billion on investment in VR & smart glasses

Social networking firm, Meta is on course to top $100 billion worth of investment into augmented and virtual reality as the company pushes its smart glasses. This comes as CEO Mark Zuckerberg described this year as the “defining year” for smart glasses as investment into the VR and AR segment has already exceeded $80 billion since the company launched the initiative in 2014, according to the Financial Times calculations and analyst estimates. Me…

Meta's Investment in Virtual Reality on Track To Top $100 Billion

Meta's investment in virtual and augmented reality is set to exceed $100 billion this year as CEO Mark Zuckerberg declares 2025 a "defining year" for its smart glasses ambitions. The company invested $19.9 billion in its Reality Labs division last year, according to its annual report, bringing total spending on VR and AR development to over $80 billion since 2014. The unit, which develops Ray-Ban Meta smart glasses and Quest VR headsets, sold 1 …