Meta Launches Smart Glasses with Built-in Display
Meta's $799 Ray-Ban smart glasses feature AI-powered display showing messages, calls, directions, and more, with an expected sale of over 100,000 units next year, CTO said.
- Meta Platforms Inc. introduced its first pair of Ray-Ban glasses featuring an integrated visual display, accompanied by the Meta Neural Band wrist device, with both set to launch in the U.S. on September 30.
- The launch follows Meta's multi-billion-dollar investment in EssilorLuxottica and years of hardware work since debuting its first VR headset in 2016.
- The $799 Ray-Ban Display glasses show messages, video calls, AI results, and walking directions on a 20-degree, 600x600 pixel screen controlled by hand gestures via the wristband.
- Meta’s Chief Technology Officer Andrew Bosworth described the new glasses as the first truly substantial product in this category and forecasted that sales would surpass 100,000 units by the end of the following year.
- Meta plans to use these glasses as an initial move toward fully immersive augmented reality, requiring smartphone connection and offering in-store fitting services when first released.
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Meta launches $799 glasses with screen and AI integration
By Mark Gurman, Bloomberg Meta Platforms Inc., seeking to turn its smart glasses lineup into a must-have product, on Wednesday unveiled its first version with a built-in screen. The latest model, the $799 Meta Ray-Ban Display, features a screen in the right lens. It can show text messages, video calls, turn-by-turn directions in maps and visual results from queries to Meta’s AI service. The subtly integrated display can also serve as a viewfinde…
For the first time at Meta, connected glasses are equipped with a screen, projected on the right glass. It remains to be seen whether their price, their heaviness and their thickness will convince the public.
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