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Messi plushies see roaring trade as China firms get World Cup boost
All Star Partner said sales rose fivefold as fans bought Messi-themed plush charms for their emotional appeal.
Summary by Channel News Asia
7 Articles
7 Articles
Why Chinese fans are splurging on Messi 'goat' toys while their economy struggles | The latest National and International News
Chinese manufacturers have seen World Cup merchandise sales surge fivefold this year, with plush toys shaped like goats and decorated with Lionel Messi's Argentina shirt emerging as unlikely bestsellers. The trend reflects how fans are spending on "emotional value" in a struggling economy, even as China's national team remains absent from the tournament that begins Thursday in North America. All Star Partner, a Chinese firm holding contracts wit…
Lionel Messi 'GOAT' plushies trigger massive World Cup sales surge for Chinese firms
Toy charms shaped like a goat and decked out in Lionel Messi's Argentina number 10 shirt pepper a factory tabletop in China, where sellers are betting on the country's lucrative fan market for a big World Cup boost.
·Kerala, India
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Coverage Details
Total News Sources7
Leaning Left0Leaning Right2Center2Last UpdatedBias Distribution50% Center, 50% Right
Bias Distribution
- 50% of the sources are Center, 50% of the sources lean Right
50% Right
C 50%
R 50%
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