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Mattel, Disney, Sanrio and the Bet to Build Fantasy Restaurants for Loyalty with New Generations

Summary by Revista Merca2.0
Themed restaurants and cafes are already common in Japan, Korea and the United States, but in Mexico it is consolidating as a recent and growing trend. Disney is the brand that sells merchandising the most in the world says Statista. According to a study conducted by Medallia, 61% of consumers are willing to pay more for receiving personalized experiences. Image generated in Grok by Merca2.0 For decades, brands such as Mattel, Disney and Sanrio …
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Themed restaurants and cafes are already common in Japan, Korea and the United States, but in Mexico it is consolidating as a recent and growing trend. Disney is the brand that sells merchandising the most in the world says Statista. According to a study conducted by Medallia, 61% of consumers are willing to pay more for receiving personalized experiences. Image generated in Grok by Merca2.0 For decades, brands such as Mattel, Disney and Sanrio …

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Revista Merca2.0 broke the news in on Monday, September 15, 2025.
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