US EditionMamaearth's Varun Alagh hails Gen Z as ‘practical consumer, research-heavy generation' — lists 7 reasons
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Mamaearth's Varun Alagh hails Gen Z as ‘practical consumer, research-heavy generation' — lists 7 reasons
Varun Alagh, co-founder of Mamaearth, praised Gen Z as the most practical consumer segment, emphasising their research-heavy nature. He highlighted their preference for transparency, ethical brands, and peer reviews, noting that they demand quality.
·New Delhi, India
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