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Lumma to Launch Magnify 8 Auditorium in B&B Theatres' Kansas City Location

Summary by Boxoffice
Immersive seating provider Lumma is partnering with B&B Theatres, the sixth-largest circuit in North America, to launch one of the first Magnify 8 premium format auditoriums in the world.  Lumma’s Magnify 8 technology features 8 independently pre-programmed vibration points in each seat, perfectly synchronized with the on-screen action. This innovative vibration system fits any seat, […]
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Lumma to Launch Magnify 8 Auditorium in B&B Theatres' Kansas City Location

Immersive seating provider Lumma is partnering with B&B Theatres, the sixth-largest circuit in North America, to launch one of the first Magnify 8 premium format auditoriums in the world.  Lumma’s Magnify 8 technology features 8 independently pre-programmed vibration points in each seat, perfectly synchronized with the on-screen action. This innovative vibration system fits any seat, […]

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Boxoffice broke the news in on Tuesday, April 1, 2025.
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