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LEGO's World Play Day arrives in Shanghai

Summary by Dao Insights
To mark the UN’s International Day of Play, LEGO kicked off its World Play Day campaign on June 11, inviting families worldwide to explore the transformative power of play. As part of its Build the Change initiative, the company collected children’s ideas for reimagining urban spaces, then brought those ideas to life through interactive exhibits. Image: LEGO Shanghai was named one of four global host cities. From June 11 to July 27, LEGO has tu…
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Dao Insights broke the news in on Monday, July 14, 2025.
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