Kombucha brand sells for $500 million

Kombucha brand sells for $500 million

According to people familiar with the situation, Generous Brands, a subsidiary of Butterfly Equity, will pay $500 million to acquire Health-Ade, a well-known kombucha brand. Confirmed Tuesday, the deal represents yet another significant deal in the rapidly expanding health-conscious food and beverage industry. First Bev and Manna Tree Partners, Health-Ade’s private equity backers since 2021, will continue to hold minority stakes in the business,…