K-pop girl group Kiss of Life faces backlash for cultural appropriation in livestream, issues apology
- KISS OF LIFE, a popular K-pop group featuring Julie, Natty, Belle and Haneul, faced backlash for cultural appropriation during a livestream.
- Julie requested an 'old-school hip-hop theme' for her birthday celebration, which led to the controversial choices.
- Members' styling included cornrows, Bantu knots, gold chains, and rapper-themed outfits, along with stereotypical actions and referring to a member as 'Lil Taco Bell'.
- Before the controversy, KISS OF LIFE posted, "This year's birthday live was so much fun...promise you won't leave the fandom after watching it."
- S2 Entertainment, KISS OF LIFE's agency, issued an apology and removed the content, promising greater caution regarding cultural references in the future.
23 Articles
23 Articles

K-Pop Band Kiss of Life Apologizes For 'Culturally Insensitive' Video
The K-pop group Kiss of Life is apologizing for all the distress a recent video they posted caused ... claiming they weren't trying to be racist while dancing to 50 Cent's "In da Club." The band -- which boasts nearly 300K fans on X
K-pop girl group Kiss of Life faces backlash for cultural appropriation in livestream, issues apology
The quartet, consisting of Julie, Natty, Belle and Haneul, were seen dressed in gold chains, cornrows and Bantu knots, as well as using stereotypical mannerisms in an "old-school hip hop vibes" themed livestream on Wednesday (Apr 2).
K-Pop Girl Group Kiss of Life’s Agency Issues Statement Amid Backlash & Racism Accusations for ‘Old School Hip Hop’ Party | Just Jared: Celebrity News and Gossip
Kiss of Life‘s agency is apologizing. The K-pop girl group’s agency has issued a formal apology following controversy over a video posted to their YouTube on Wednesday (April 2). In the video, member Julie celebrated her birthday with an “old school hip hop” concept. The group immediately faced backlash online, with many social media users accusing the group of racism and perpetuating Black stereotypes through their clothing and mannerisms with …
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