US EditionKeynote: Innovation Starts Where Certainty Ends - Brian Solis
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Keynote: Innovation Starts Where Certainty Ends - Brian Solis
The light bulb wasn’t the result of better candles. Think about that. Innovation rarely comes from perfecting the past, it comes from experimenting forward and eventually jumping to the next curve. In this short video, I share the story of how true innovation requires moving beyond what works to chase what could be. It’s uncomfortable. It’s risky. But it’s necessary. Iteration is safe, but finite. Innovation is bold, but risky. The future won’t …
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