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Kevel partners with Scandinavian Airlines to launch travel media network
The airline will use Kevel’s Retail Media Cloud to serve sponsored placements and native ads while keeping control of first-party data.
- On Tuesday, June 02, 2026, Scandinavian Airlines selected Kevel to power its new digital commerce media network, enhancing advertising across mobile and desktop platforms.
- Scandinavian Airlines aims to activate unique first-party data to build a partnership ecosystem connecting hotels, tourism boards, and car rental companies with engaged travelers.
- The media network leverages Kevel's comprehensive suite, including the AI-powered Kevel Audience and the omnichannel Kevel Console, enabling SAS to manage all owned inventory in one unified platform.
- "Travelers want convenience and expect personalized, relevant experiences," said Kevel CEO James Avery, noting the platform helps SAS create sustainable revenue growth while delivering value to brand partners.
- Kevel has previously helped leading brands including Chewy, The Home Depot, Carwow, Sonae, and Dollar General launch retail media networks, positioning the company to scale custom ad capabilities.
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Leaning Left1Leaning Right1Center44Last UpdatedBias Distribution96% Center
Bias Distribution
- 96% of the sources are Center
96% Center
C 96%
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