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Kanye West Changes His Name Again

  • Kanye West, legally renamed Ye in 2021, reportedly changed his name again, with new filings listing him as Ye Ye across his business ventures as of June 10, 2025.
  • This second name change follows Ye's ongoing rejection of his birth name, which he has called a “slave name” and publicly distanced himself from since March 2024.
  • Alongside the name change, Ye has posted controversial statements on X, retracting apologies for anti-Semitic remarks and embracing extremist identifiers, which intensified public and platform responses this year.
  • On June 1, 2025, Ye announced quitting his @kanyewest Twitter account to start a new “ye” account, reflecting his final move away from the old moniker on social media with over 33 million followers.
  • The new official name on business records suggests a full transition in identity that could influence branding and legal affairs, while controversies surrounding Ye continue impacting his public and commercial standing.
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Ye, Yeezy, Yeezus, Saint Pablo, The Louis Vuitton Don – these are not different people, but one and the same: rapper Kanye West. To his many names a new one may be added.

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The Sun broke the news in United Kingdom on Monday, June 9, 2025.
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