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K-pop prospects brighten on China market hopes as Seoul and Beijing sign content exchange deal

Summary by CNBC
Shares of SM Entertainment were up as much as 8.11%, while JYP Entertainment gained over 9.39% at its peak.

2 Articles

South Korea and China have signed a content exchange agreement that could open up new opportunities for K-pop in the Chinese market, after the South Korean entertainment industry was effectively banned since 2016, CNBC reported.

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CNBC broke the news in United States on Monday, November 3, 2025.
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